For anyone who anticipates video selling is expensive, I have a big secret to share.( Shh !) There are hundreds of free video marketing tools out there to help you at every stage of the video process, from ideation and scripting to naming, planning, editing, and distribution. They stimulate video accessible, which is important. A massive 87% of marketers now rely on video and the race to create great video content is on!
Try these( mainly) free video tools to induce your videos the best ones.( And try to keep this between us !)
1. Free Video Ideation: Content Idea Generator, by Portent
To get the creative thoughts flowing, sometimes it helps to assess a cluster of random ones. Enter a keyword or word into Title Maker and it’ll assemble a name Mad Libs-style. Some results are really bad, but good bad: They get you thinking. Others are helpful, and defined you down an interesting path that you hadn’t considered. And some outcomes, like “1 1 Video Marketing Secrets the Government is Hiding From You” are tin foil hat-level paranoid, amusing, and sorta make the search worthwhile.
Bonus: Even better, browse a library of videos other marketers have shaped with Vidyard’s free Video Inspiration Hub.
2. Free Video Planning and Storyboarding: Storyboarder, by WonderUnit
Save yourself some article and a onu of period with WonderUnit’s free video storyboarding tool, Storyboarder. It lets all of us non-artists sketch out what we’re thinking a little faster as we can think it, rearrange the cells, and share them with peers and coworkers.
You can also record audio, in case your team can’t tell that that container you described is a car. Doesn’t anybody know a Prius when they assure one? Geez.
Note: To use Storyboarder, you’ll have to download it. It works for both Mac and PC.
3. Free Video Scripting: Celtx
Cost: Free, with a paid alternative( from$ 7 to $10 per month)
Celtx is one of a video project management software where you can write out your script incident by scene, shot by shot, and then view it as a shot list or a series of index cards. You can save media records and mentions as you go, share work with your crew, and provide comments on in real-time. If you’ve already begun writing your script elsewhere , no worries: You can upload it to Celtx.
The upgraded versions of Celtx’s free video marketing tool include more aspects, like budgeting, planning, and interactive tale maps, and cost$ 7 to $10 per month.
Pro Tip: As a rule of thumb, each page of script in Celtx will be about one minute of screen hour once filmed.
4. Free Video Planning: Words to Time
Words to Time goes to show how long it’d take to read your script out loud. This is useful, because without it, you actually have to read your script out loud and day yourself each time you made an edit.
More often than not, Words to Time will give you the bad news: Your script is too long and you’ll have to cut it down. The good news is that it’ll save you a great deal of time trying to fix things in post-production.
5. Free Video Creation: Biteable
Cost: Free, with a paid option
The name is a little misleading–Biteable is not for ordering food. It lets you rapidly establish content like infographics and explainer videos in a simple drag-and-drop interface. This free video tool is for when you run out of time to produce a film, but still need video content.
You can choose from lots of video templates and while the coloring palettes might seem restrictive, they’re actually a boon: This free video tool makes it difficult to design things that look bad.
Biteable is free to try, but if you was intended to download and use what you create, you’ll have to upgrade to a pay plan for $ 20 per month.
6. Free Video Editing: Adobe Premiere Rush
Cost: Free, with a paid option
Adobe Premier Rush is a versatile, affordable, all-in-one, free video editor and post-production tool. It’s good for all levels of experience, and the capabilities are near endless. Upload your footage to cut and rearrange incidents, add audio, add transitions, adjust colourings and igniting, and export for application anywhere.
If you’ve used Adobe video editing tools before, you’ll find that Rush is a major improvement. The company has packed a bunch of formerly disparate tools into one suite that handles all types of video–desktop and mobile–and is powerful enough for even professional video teams.
Pro Tip: If you pay for Photoshop( one of the purposes of Adobe’s Creative Cloud packet) you are able already have access to the full version of Premiere Rush, which includes unlimited online storage and exports.
Bonus: If you want a free online video editor , no download, try ClipChamp. You’ll have to sign up for a free account to use it.
7. Free Video Music: PremiumBeat
If your video needs music, you can find tons of free royalty-free music simply by Googling it. One of my favorite areas is PremiumBeat( owned by Shutterstock) because you can pursuit by humor, and the filtering makes finding what you need simple. There are also endless alternatives like Epidemic Sound, Artlist, Music Vine, and Soundstripe.
Why use royalty-free music? Because in the U.S ., Canada, the E.U ., and non-eu countries, music is copyrighted. Big music conglomerates use legal firms to identify people using their music without permission. If you distribute a marketing video for all to see and you simply ripped the soundtrack from a movie, you’re attaining yourself a target.
To use royalty-free music in a video for business, you’ll probably have to credit the author wherever you post your video. Otherwise, you can pay $50 or so for a license.
Bonus: Learn more about choosing music for your video.
8. Free Video Titles: Headline Analyzer, by CoSchedule
Use CoSchedule’s Headline Analyzer to craft compelling video titles. It isn’t foolproof, but it’s also pretty transparent about how it attains judgements: It scores based on whether the words are uncommon, emotional, or powerful, and provides recommendations.
Headline Analyzer is beneficial for a first-round review, but it’s best to run your title select by your crew. I find it doesn’t grasp humor, irony, or vertical-specific terms.
Bonus: Can’t find a synonym that’s more evocative than what you’ve got? Related Words offers a more expansive selection.
9. Free Video Thumbnails: Canva
Cost: Free, with a paid option
Use Canva to quickly designing eye-catching video thumbnails. You’ll have to sign up for a free account to use it, but you can select from a generous various forms of templates( or give tradition aspects ), drag and drop-off text, graphics, maps, and backgrounds, and then download your creation.
If you sign on for a pay report ($ 13 per month ), you can export PNG records with transparent backgrounds, add animations, and save your own branding and templates.
Pro Tip: If you want to create GIF thumbnails for your video, you can create them with Canva’s paid version. Create designings, add animations to the designs, then download it in GIF format.
10. Free Video Hosting: Vidyard Free
Vidyard Free is a lightweight video hosting platform designed with marketers in thinker. Upload an unlimited( yes, unlimited) number of videos and they’ll be automatically optimized for sharing. With Vidyard Free, you can start adding videos to your website and other marketing campaigns with merely a few clicks. Embed up to five videos at a time. Toggle on and off which videos you’d like to be embeddable at any given time.
Unlike most free video hosting platforms, Vidyard Free has zero ads–so there’s nothing to confuse spectators from your content. Just a small Vidyard logo on the video musician which can be removed if you decide to upgrade.
Bonus: If you don’t have a video to upload yet, Vidyard Free connects with Vidyard GoVideo, a free screen and webcam recording expansion for Chrome, to allow you to create videos too. Merely click the extension on your browser to record, and your brand-new video will automatically upload to the cloud, together with a thumbnail. Send it in an email, or facsimile the link to share the video wherever you want.
Cost: Both are free
For Getting Your Video Out to the World: YouTube
For discovery , good-for-nothing beats YouTube. It’s the world’s biggest social network, used by 1.7 billion people worldwide. Its algorithm recommends your marketing videos to people who are likely to be interested.
To make it work, however, takes study. You’ll need to set up your YouTube brand page, add keywords, and spend time crafting ultra-clickable titles and thumbnails. And then, systematically add videos to attract readers. And of course, you do passed the risk of your viewers getting caught in a cat video vortex thanks to YouTube’s watch next suggestions.
For Creating or Embedding Your Video: Vidyard Free
Vidyard Free allows you to upload, oversee, and embed videos. Plus it integrates with Vidyard GoVideo, which lets you capture videos and send them in an email, through social media, or embed them online.
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